Bespoke Marketing Campaigns and Supplier Presentation Days in 2023

In 2023 we are offering our suppliers the opportunity to promote their products across multiple touchpoints including our eight members’ sales teams, ecommerce platforms and promotional brochures.

“These campaigns will be designed by our in-house team of creatives and digital experts to ensure suppliers’ products are showcased in the best light possible and USPs are highlighted. By taking a holistic approach to marketing we will deliver a consistent message to customers regardless of how they interact with their wholesaler. While an increasing percentage of customers purchase online these days, we found that by incorporating sales teams as well as print advertisements in promotional brochures, our suppliers benefit from a more impactful campaign.” said Lucy Boland, Group Marketing Director.

In addition, we are also planning a number of supplier presentation days where suppliers can meet buying teams across the group.

Joanna Halucha, Group Buying, Own Brand and Technical Manager said “These events have been hugely popular. They follow a speed-dating format, providing suppliers with the chance to talk about their range, and for our members to sample products. This results in new ranges being stocked and new suppliers being introduced to the group.”

The Supplier Presentation Days will be held at Derby County Football Club on the following dates:

For more information on supplier presentation days or bespoke marketing packages, contact Lucy Boland, Group Marketing Director (lboland@caterforce.co.uk)